Unified communication: redefining the marketplace
Simply put, Unified Communications allows you to communicate synchronously or asynchronously using a medium of your choice, be it video, audio or text. The use of telephones, mobile phones, email-cum-calendar and IM clients, has provided you an opportunity to collaborate on a scale that was never possible before with efficiency and speed.
What makes Unified Communications different from simply having a few devices is the software, functionality and system integration that is brought in by the suite. This means that each of these devices integrates with the others to provide a single interface on the computer system. For example, if you were to receive an email on your professional ID (usually inaccessible through personal devices), a restricted organization specific application that integrates your device with the organizations’ Unified Communications system, could allow you to read it on-the-go. At the same time, if you were to accidentally leave your mobile phone at home, the app could automatically forward calls, voice and text messages, and contact details to your work computer. Now that cloud technology is everywhere, even the need to have a heavy Unified Communications suite installed has become unnecessary. Cloud-based Unified Communications solutions are already being offered by many communication companies.
The use of Unified Communications solutions will bring some major changes to the global market. Some of these changes are:
- The way organizations function will evolve: Unified Communications has fundamentally changed the way organizations work. In its simplest sense, Unified Communications removes the need for travelling by enabling telecommunications, but it can also eliminate the need to switch applications or tools by integrating all the functions of various communications systems.
- Organizations will have to train their employees: While introducing a new technology, it is essential to train and certify users to comply with new standards. These standards will re-define the way in which the industry works. This will mean organizations have to keep all their employees up-to-date on the latest trends and functionalities.
- Enterprises are going to increase their video communication: Video calling and video conferencing have been around for years, but it is only now that organizations will be able to use them in a low-cost, efficient manner. This is also perhaps the functionality of Unified Communications that will see the greatest advancement in the years to come.
- The organization will decrease its carbon footprint: The implementation of a Unified Communications solution would remove the need for numerous hardware resources employed in its deployment. In addition, employing a Unified Communications solution removes the need to travel in most cases and at the same time minimize carbon footprints by saving fuel, energy and materials.
Now that we’ve seen what Unified Communications is all about and how it’s going to impact the market, perhaps we can understand what the future may hold for us. Indeed, we may one day see a world in which seamless communication, through any medium, from anywhere and everywhere, is a reality!